América Latina Pavilion at FIL 30 Guadalajara

MET Studio was appointed to design the guest of honour pavilion for FIL 30.

Specification:
Client: Feria Internacional del Libro de Guadalajara (FIL) - the Guadalajara International Book Fair
Service: Design & build
Size: 18,300 sq ft (International Fair Pavilion)

Project Details



International experiential design company MET Studio in a project venture with Mauricio de Font-Reaúlx and Point Rouge was appointed by Feria Internacional del Libro de Guadalajara (FIL) - the Guadalajara International Book Fair - to design the guest of honour pavilion for FIL 30, which this year features Latin America.


The Latin America guest of honour pavilion design takes its inspiration from a kaleidoscope - one that reflects light, colour and shapes with a concept that represents the warmth, cultural diversity, identities, languages and landscapes of the Latin American countries. The pavilion will be visited by over 750,000 literary enthusiasts.


The 18,300 sq feet pavilion is sited at the very heart of the book fair, featuring a flowing overhead canopy inspired by the landscapes and biodiversity of Latin America from which individual kaleidoscopes are suspended. Each kaleidoscope is illuminated and highlighted by a warm palette of patterns and colours, a combination of mirrors and localised sound to attract and engage visitors.
Expo