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Client: The Hard Rock Café
Size: 2500 sq m (Ankara)
Budget: n/a
The Hard Rock Café chain, founded in London in 1971, is a highly successful concept linking traditional American diner food with rock’n’roll memorabilia. For a new franchise operation in the Middle East, North Africa and Turkey, MET Studio was approached to take the Hard Rock Café concept into the 21st century, with a new emphasis on entertainment and interactive experience with a distinct local treatment.
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